Analyzing Social Media Ad Results Without Advanced Analytics

This course explains how to analyze social media advertising results at a beginner level. It focuses on interpretation rather than complex analytics tools. You will learn which metrics matter most for decision-making. The course explains how to compare ads fairly. You will understand performance trends over time. Practical examples show misleading metrics. The course explains attribution basics without technical depth. You will learn how to draw simple conclusions. Common analysis mistakes are discussed. By the end, you will be able to evaluate ad performance realistically.

Format
Video lessons + analysis framework (PDF)

Duration
4 hours

What You’ll Learn
Result interpretation, metric prioritization, basic performance analysis

Target Audience
Small business owners, junior marketers, non-technical users